A question of style

September 19, 2006Gerald No Comments »

I’ve just finished updating and editing a style book for a client, a major company in air transport and IT. What makes this project particularly intriguing is that their 4,000 staff are based in more than 200 countries and, between them, they speak over 70 languages. So providing them with guidance over the use of English, the company language of choice, has been a strong test of the old maxim that simplicity is best.

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